Hoyt Haffelder

Hoyt Haffelder is a seasoned professional in design and user experience management with extensive experience in various roles across multiple organizations. Currently serving as the Brand, Design & User Experience Manager at the Texas Department of Transportation since April 2020, Hoyt leads a team focused on visual and interactive design solutions. Previous positions include Associate Creative Director & Brand Manager at Dell Medical School and Principal at Haffelder Studios. Hoyt's career encompasses significant contributions to brand strategy and identity development, web design, and creative direction within esteemed institutions such as the University of Texas at Austin and H-E-B Grocery Company. Hoyt holds both an MFA and BFA in Communication Design from Texas State University.