Donna Thomson

Donna Thomson has over 20 years of marketing experience, currently serving as Principal Marketing Specialist and Demand Generation Marketing Manager at Texthelp since April 2005. Key responsibilities include strategic planning, budgeting, and managing agile campaigns, with a focus on demand generation best practices. Donna specializes in project management, collaborating with cross-functional teams, and developing effective communication strategies to enhance marketing qualified leads (MQLs) through diverse activities such as market research, competitor analysis, and lead automation. Previous roles at Siemens Business Services included positions in marketing and service delivery management. Donna holds an Advanced Diploma in Management Practice from Ulster University and multiple marketing qualifications from the Chartered Institute of Marketing.