Charles-Antoine Lanthier is a seasoned professional in digital marketing and analytics, currently serving as Principal and Digital Marketing & Analytics Consultant at Hyena Digital since July 2019. Lanthier holds an extensive background in digital strategies, having led various marketing initiatives at Trufla Technology and Vovia, with expertise in SEM, paid social, and campaign optimization. Additionally, Lanthier contributes as Communications Chair and Board Member for the Alpine Club of Canada, facilitating member engagement and content creation. Holding a Master of Arts in International Relations from Université Laval and a DAA Award of Achievement in Digital Analytics from the University of British Columbia, Lanthier's educational foundation complements a diverse professional journey that includes roles in public relations, project management, and international collaborations.
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