Alissa Lifshitz

Alissa Lifshitz is an experienced professional in the healthcare marketing sector, currently serving as SVP, Managing Director at The Bloc since July 2023. Prior roles include SVP, Management Supervisor and various VP titles at BGB Group from November 2017 to July 2023, and VP, Account Group Supervisor at Havas Life Metro from July 2016 to November 2017. Alissa has specialized in oncology marketing, managing professional products such as Afinitor, Zykadia, and Erbitux across multiple organizations. Previous positions also include Account Supervisor roles at Saatchi & Saatchi Healthcare and Wunderman, and a production management role at ABC's Good Morning America. Alissa holds an MBA in Marketing from Yale School of Management and a BA in Economics from Barnard College.