Navya Gupta

Navya Gupta is a versatile marketing professional currently serving as a Storefront Merchandising Co-Op at Wayfair, where significant contributions include launching an optimized "Shop By Room" experience and improving product discoverability through data-driven analyses. In addition to this role, Navya is a teaching assistant at the Isenberg School of Management, mentoring students in professional branding and life design. Engagements span various organizations, including holding leadership positions in the Isenberg Diversity, Equity and Inclusion Student Council, UMass AdLab as a Marketing Strategist, and the Isenberg Marketing Club as a Networking Night Developer. Navya has also gained experience at The Body Project, Navya's Campus Media, FoxyMoron, and as an Event Coordinator Intern for iVolunteer. Navya holds dual Bachelor’s degrees in Business Administration (Marketing and Business/Managerial Economics) from the University of Massachusetts Amherst.