Georgia Searcy

Chief Marketing Officer at The Cabana Group

Georgia joined Cabana in 2016 to oversee marketing and business development strategy. She is passionate about finding key messages within a brand story that resonate with clients, partners, media and industry experts. Georgia led the rebrand of Cabana’s model investment portfolios in 2018 to better communicate their value and inherent design to advisors and investors across the country. She is currently responsible for all marketing and advertising initiatives that support the company’s short- and long-term institutional growth plans. Since joining the firm, Cabana, LLC has grown from $16 million in assets under management (AUM) to $1.1 billion.

Prior to joining Cabana, she managed national retail and restaurant brand accounts at a top public relations agency in Dallas. Her areas of expertise include brand marketing, strategic partnerships, content development, media and influencer relations, event planning and execution, press release and media advisory writing and interview preparation.

Georgia graduated from the University of Kansas with a B.S. in Journalism and Strategic Communication in 2013. She grew up in Fayetteville, but currently lives in Dallas and offices in our Plano location.

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Timeline

  • Chief Marketing Officer

    October, 2020 - present

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