Brad True's work experience is as follows:
1. Chief Operating Officer at The Cannon Community (2017-present):
- Oversees all day-to-day operations for The Cannon, including managing six locations and a growing digital platform.
- Administers hiring and team development, specifically managing the Member Engagement team.
- Shares responsibility for financial operations, including A/P & A/R, cashflow management, payroll, and invoicing.
2. Managing Director at The Cannon Community (2018-2021):
- Managed the buildout of Cannon Connect, an online-focused membership portal.
- Oversaw all current and future Cannon locations, including financials & budgeting.
- Led marketing, advertising, and social media efforts, achieving 98% occupancy at the flagship location within 6 months.
3. Director of External Relations at The Cannon Community (2017-2018).
4. Senior Manager, Brand Leadership at Professional Sports Partners (2016-2017):
- Collaborated with the NCAA and Final Four Local Organizing Committees for marketing and branding efforts.
- Led brand management for the American Cancer Society and Houston Methodist Hospital's marketing campaign in Mexico.
5. Brand Leadership Manager at Professional Sports Partners (2016-2017).
6. Project Manager (Contract) at 2016 NCAA Final Four Houston Local Organizing Committee (2015-2016):
- Managed event programming for community events and assisted with Final Four events.
- Contributed to planning and in-venue management of on-court promotions during the Final Four Semifinal and Championship games.
7. Assistant Director of Marketing and Sales at University of Louisville Athletics (2015).
8. Marketing Manager at Houston Texans/Lone Star Sports & Entertainment/Texas Bowl (2013-2015):
- Developed and executed marketing and promotional initiatives for LSSE events at NRG Stadium.
- Led in-game timelines and scripts for LSSE events to enhance the gameday atmosphere.
- Achieved complete stadium sellouts for the 2014 AdvoCare Texas Kickoff and 2014 AdvoCare V100 Texas Bowl.
9. Event Coordinator at Lone Star Sports & Entertainment (2011-2013).
10. Events Intern at Houston Texans (2010-2011).
11. Event Management Graduate Assistant at University of Oklahoma Athletics Department (2008-2010).
Overall, Brad True has gained extensive experience in operations management, marketing, branding, event management, and team development throughout their career.
Brad True earned a Bachelor's degree in Marketing from Texas A&M between 2003 and 2008. Brad then pursued further education at the University of Oklahoma, where they completed a Master's degree in Education with a specialization in Intercollegiate Athletics Administration from 2008 to 2010.
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