The Center
Aashna Shah is a Senior Brand Designer at THE CENTER, with experience in leading design projects across various companies. Prior to this role, Aashna served as a Senior Designer at about-face beauty and worked as a Designer at Spin Master, where responsibilities included branding, packaging, and product design for renowned brands such as Disney and Nickelodeon. Aashna also operated as a Freelance Designer, focusing on brand identity projects for local businesses, and gained valuable experience as a Design Intern at Dermveda, where brand guidelines and UX techniques were developed. Early career highlights include directing mural projects at Tesoro High School and interning with the Nordstrom B.P. Fashion Board. Aashna holds a Bachelor’s Degree in Design from the University of California, Davis.
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The Center
The Center's capacity to establish, define, and promote beauty brands is based on its profound expertise of forecasting consumer trends.