Heloise Byrne

Heloise Byrne currently serves as the Director of IMX Design & Shopper Lead at The Coca-Cola Company, a position held since July 2021, while also undertaking a short-term assignment as Design Manager for Coca-Cola Europe. Previously, Heloise held the role of Brand Identity Systems, VIS, and Pack Design Senior Manager for Africa at FCB Global from April 2018 to March 2020, contributing to notable brands such as Fanta and Toyota. Heloise's earlier experience includes positions as Creative Director and Creative Group Head for Joe Public United, Senior Art Director at Black River FC, and various freelance roles. Heloise's educational background encompasses a Bachelor of Commerce in Marketing from the University of Johannesburg, digital marketing courses from the University of Cape Town, and training in Art Direction from the AAA School of Advertising.