Pilar Luqué

Pilar Luqué is a seasoned professional with extensive experience in sales, marketing, and eCommerce across various companies in the food and beverage industry. Currently serving as the Director of Channel - Retail at The Coca-Cola Company since February 2024, Pilar previously held multiple leadership roles at Gulf Coca-Cola Beverages, including Head of Innovation and Category and Head of Innovation and ECommerce. Prior to that, Pilar was the ECommerce Manager at Agthia Group PJSC, developing strategies for digital sales across a range of brands. Pilar's career also includes significant roles at Coffee Planet, Experiencing Spain - SAF, TEPESA, ICEX, and La Camara, complemented by a strong educational background with a Master’s in Business Administration from ESIC Business & Marketing School and further executive education at Stanford University.