Adell Collins

Adell Collins is an experienced data professional currently serving as a Reporting Analyst at The Directions Group since June 2021, specializing in data preparation, visualization, and the development of analytic dashboards for rapid insights. Prior to this role, Collins served as a Senior Data Analyst at Mintel, overseeing global data collection for the company's Purchase Intelligence product and excelling in performance. Earlier career highlights include a Brand Specialist position at Topco Associates LLC, where brand strategies for private brands were developed, and a Market Research Analyst role at Addison Whitney, focusing on B2B and pharmaceutical clients. Collins began a career in research coordination at Nielsen NeuroFocus, conducting extensive market studies utilizing advanced methodologies. Collins holds a Bachelor of Arts in Psychology from Winthrop University.