The Fitting Room is reimagining the apparel category end-to-end. We are building 3D deep tech, infrastructure and network to make custom-fit, Made-To-Order (MTO) apparel affordable and accessible to the everyday shopper, while blurring the lines between physical and digital apparel shopping. Our 3D deep tech will forever redefine the way we shopfor, and interact with apparel via 3D avatar creation and photorealistic 3D visualization of custom-fit garments. Our infrastructure essentially brings Kaizen/lean manufacturing practices to fashion, allowing brands to transition from a mass production model to made-to-order, while maintaining the same or better margins. This transition will make the fashion industry more sustainable by preventing over-production (which currently accounts for 40% of all clothes made).

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The Fitting Room

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