Cheryl Hightower

Cheryl Hightower is an accomplished professional in customer experience and merchandising, currently serving as the Director of Customer Experience & Execution at The Gerson Companies since 2015, where responsibilities include overseeing product development, operations, and global sourcing. Prior to this role, Cheryl held significant positions at Hallmark Cards, Things Remembered, Meijer, Walmart, and Kmart, contributing to corporate transformations, strategic initiatives, and enhancing customer experience through innovative product management and sourcing strategies. Cheryl Hightower holds an MBA in Marketing and Management Operations from Wayne State University and a BS in Business Administration from San Diego State University.