The Hershey Company
Ashley Reeb, MBA, has extensive experience in brand management and marketing within the consumer goods sector, currently serving as a Senior Associate Brand Manager at The Hershey Company since August 2018. In this role, Ashley leads initiatives such as S'mores and Back-to-School, focusing on strategic consumer-based program development and market assessment. Previously, Ashley held positions as a Senior Analyst in Planning & Analytics and as an Analyst in Business Analytics at Hershey, as well as a Territory Sales Lead, achieving significant sales growth in a competitive territory. Additionally, Ashley has contributed to marketing and business development at Reeb Building Systems, and has gained diverse experience through internships at JPL and Hershey Entertainment & Resorts. Ashley holds an MBA from William & Mary and a Bachelor's degree in Business Administration from Elizabethtown College.
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