The Hershey Company
Edward Edson currently serves as the Vice President of Marketing, Commercial Investments & Growth Platforms at The Hershey Company, where responsibilities include maximizing demand generation and optimizing commercial investments for the US Confectionery and Salty Snacking business units. With a career at Hershey spanning over 14 years, Edward has held various leadership roles including Vice President of Salty Snacking Strategy and Transformation, where a successful integration of multiple companies and manufacturing facilities was achieved. Prior experience includes positions at New Markets Venture Partners and McCormick, complemented by a strong educational background with an MBA in Marketing and Strategy from the University of Maryland and a BA in Economics from Tufts University. Edward's expertise encompasses omnichannel marketing, brand management, and strategic growth initiatives across a diverse portfolio of brands.
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