Jennifer Romo

Category Strategist - Amazon at The Hershey Company

Jennifer Romo is a skilled marketing professional with extensive experience in category strategy and account management. Currently employed at The Hershey Company as a Category Strategist focused on Amazon, Jennifer has previously held roles at General Mills, including Customer Account Lead for Latin America Clubs and Trade Planning Associate for Publix. Throughout a career that began during studies at the University of Illinois Chicago, Jennifer has developed expertise in managing product portfolios, leveraging cross-functional partnerships, and delivering insights to drive sales and market share growth. Educational achievements include a Bachelor's degree in Marketing from the University of Illinois Chicago.

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