The Inkey List
Michelle Zavarce is an experienced marketing professional with a strong background in trade marketing and brand management. Currently serving as Trade Marketing Assistant Manager at The INKEY List, Michelle is the key point of contact for trade marketing requests across several major retailers in the Middle East, APAC, and Europe, driving joint business plans that enhance brand awareness and sales. Previous roles include Marketing Coordinator at AMOREPACIFIC, where Michelle led the social media strategy for LANEIGE in Australia/New Zealand, and a variety of positions at MECCA Brands, including Fragrance Specialist and Zone Manager, focusing on customer engagement and team training. Additional internship experiences at TLA Worldwide and frank body provided valuable skills in marketing and communications. Michelle holds a Bachelor of Business/Bachelor of Media & Communications from Swinburne University of Technology and has studied Spanish at Universidad San Ignacio de Loyola and the Victorian School of Languages.
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