Marco H.

Marco H. has a diverse and extensive work experience spanning several companies and roles. Marco began their career in 2005 at Buzzword Comunicación, where they worked as a Coordinador de Comunicación, focusing on organizational climate studies and internal communication programs. In 2007, they joined inConcert as a Marketing Manager for Mexico's BU.

Afterward, Marco moved to ABCOM, where they served as a Sustainability PR Executive for Coca-Cola de México, developing and implementing PR strategies for various internal accounts and managing media relations. Marco then joined inConcert again, this time as a Marketing & Communication Manager and later became the Regional Marketing Director - North & Central America.

In 2012, Marco established their own entrepreneurial project, FASE1 - Design Workshop, where they led a boutique design agency specializing in brand exhibitions and presence for commercial events. Marco served as the Director and partner, managing commercial responsibilities and customer relationships.

In 2014, Marco joined Pachuco Digital as a Consumer Engagement Manager for Coca-Cola de México. Marco focused on developing the foundations of the Consumer Engagement System and consolidating consumer data to enhance marketing communication.

Marco's career at The Coca-Cola Company began in 2015 when they joined as a Precision Marketing & Interactive Sr. Manager for Coca-Cola Mexico. Marco later held roles such as Digital Transformation LATAM Lead - Connections Hub, Director Global User Experience, and Digital Products Global Director, Integrated Marketing Experiences.

Currently, Marco works at KEENFOLKS as the Digital Strategy VP. Marco is responsible for developing and evolving digital strategies for clients, integrating new tools and practices to stay at the forefront of digital marketing. Marco also ensures the connection of Marketing Data and AI tools within key accounts and maintains relationships with clients.

Throughout their career, Marco has showcased expertise in digital marketing, user experience, consumer engagement, and strategic planning.

Marco H. attended the Escuela Superior de Comercio y Administración - IPN and Instituto Politécnico Nacional from 2000 to 2004. Marco obtained a Licenciatura degree in Relaciones Comerciales from both institutions.