Rebeca Sanchez Keilhauer

Rebeca Sanchez Keilhauer is a Senior UX Designer at Kroger since September 2023, with a strong background in user experience and service design. Previously, Rebeca worked at General Motors from July 2018 to March 2023, where over thirty global UX projects were launched, enhancing digital accessibility and employee engagement, and fostering cross-functional partnerships. Prior experience includes roles as a Service Designer and Transformation Lead at General Motors, where Rebeca focused on improving employee experience and implementing service design methodologies. Earlier career highlights include serving as a CAD Designer at FDH Velocitel and as Owner and General Manager at Sankei Designs, alongside innovation work at Ecogénica involving cost-saving product redesigns. Rebeca holds an MFA in Integrated Design from the College for Creative Studies and a Bachelor of Science in Industrial Design from Universidad Rafael Landívar.