The Lab Insight & Strategy
Rebecca Brody is an accomplished professional with extensive experience in strategy and leadership roles. Since August 2018, Rebecca has served as Managing Director and Executive Director at The Lab Insight & Strategy, where Rebecca leads The Australia Project. In addition, Rebecca holds the position of Strategy Director and Senior Strategy Consultant for The Observership Program for 2024, and serves as a Board Observer for the Art Gallery of Ballarat. Prior to this, Rebecca spent over six years at Carat from 2012 to 2018, advancing from Strategy Coordinator to Strategy Director. Rebecca began the journey in the field with an internship at Carat in 2011. Educationally, Rebecca holds a Bachelor of Arts in Media and Communications and a Diploma of Modern Languages in French, both from the University of Melbourne, and completed studies at Methodist Ladies' College from 1995 to 2007.
This person is not in any teams
This person is not in any offices
The Lab Insight & Strategy
The Lab is a creative human understanding practice where ambitious brands come to make brilliant leaps. Founded in 2006, our fiercely independent collective of strategic thinkers fuses the powerful forces of culture, behaviour, and technology to reveal fresh perspectives that enable brands to take advantage of our rapidly changing society and stay ahead of change. Our areas of brilliance: Brand & Communications - Building distinctive brands that matter to people today, and tomorrow. Innovation and NPD - Disrupting with culturally charged ideas that solve unmet human needs. Experience & Journey - Creating brand, not bland, experiences. Audience Discovery - Illuminating the people you are designing for. Cultural Intelligence - Uncovering the cultural dynamics that shape people's behaviour now and in the future. Behavioural Science - Igniting positive behaviour change. We’re lighting the way forward with an eye on the bigger picture. As a company committed to the triple bottom line, we maintain a sharp focus on our work, the wellbeing of our people and the impact on our place. As a certified B Corp, we meet the highest verified standards of social and environmental performance, public transparency, and legal accountability, and aspire to use the power of business to address social and environmental challenges. We’re committed to reconciliation and have completed our Reflect RAP to drive change and unification. We’re proud of our progressive and flexible approach to work and wellness, with our generous leave policies and inclusive parental leave program.