afaqs!
Sandeep Vij is a seasoned professional with extensive experience in the advertising and media industries, currently serving as Co-Founder of afaqs! since 2012 and Co-Founder of Kulzy since 2014. Previously held multiple CEO positions at DDB, RAPP, DDB Remedy, and Tribal Worldwide from 2005 to 2012 while also overseeing DDB India and its subsidiaries. Prior to this, Sandeep Vij was President at Optimum Media Solutions from 2002 to 2005 and Co-Founder of afaqs! from 2000 to 2002. Additionally, Sandeep Vij served as Chief Operating Officer at Mudra Communications from 1988 to 2000. Educational qualifications include a Bachelor of Commerce from Shri Ram College of Commerce and a diploma from the Indian Institute of Mass Communications.
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afaqs!
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afaqs! was established on September 28, 1999 with a simple objective - to make easier the lives of professionals in advertising, media and marketing by fulfilling their information needs. That quest has turned afaqs! into India’s largest site in its space. It is the only site in its segment to get an audit certification (from ABCE, UK) and is also the leader in revenue. Originally agencyfaqs!, the site was rebranded afaqs! in May 2008. A trusted name in business, ‘afaqs!’ is used as a prefix for all the company’s ventures to establish a common identity. afaqs! Reporter - Following the success of afaqs!, the company launched a fortnightly print magazine in 2005 which captures the essence of news in advertising, media and marketing. In spite of the crowded space, afaqs! Reporter earns more revenue per issue than any competing title.