Samantha Wilson

Samantha Wilson is a Strategic Workforce Planning Manager at the LEGO Group since September 2025, bringing extensive experience in strategic workforce planning and organizational design. Prior roles include positions at Optus, where contributions as Manager of Workforce Transformation involved developing strategic workforce plans and consulting on business-wide transformation initiatives. Samantha has also undertaken a short-term position with Singtel, focusing on workforce planning for the communications sector. Other notable roles include Human Resources Officer at TLC Group, Workforce Operations Manager for Expo 2020 Dubai, and Deputy Workforce Manager during the Gold Coast 2018 Commonwealth Games. Samantha holds a BSc (Hons) in Tourism Management from Griffith University and has engaged in various academic pursuits, including programs at Peking University and The Hong Kong Polytechnic University.