Kelly L.

Director Business Systems CX at The Lovesac Company

Kelly L. is an accomplished professional in customer experience and operations, currently serving as the Director of Business Systems CX at Lovesac since October 2022. Prior to this role, Kelly worked as a Consultant in Customer Support & Experience, guiding early-stage DTC eCommerce and B2B retail brands, and has held advisory and consulting positions at ANNEX and AZ Factory. With a robust background in omni-channel engagement, Kelly previously led customer experience strategies at Juul Labs, where notable contributions included the construction of customer loyalty programs and the management of customer service operations. Earlier experience includes senior roles at PAX Labs, where Kelly substantially expanded customer service capabilities during rapid growth periods. Kelly’s career began in customer service roles at Minted and Guerrero Gallery, supported by education from the Academy of Art University.

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