Erin Wasson

Erin Wasson serves as the EVP and Managing Director at TMA (The Marketing Arm) since January 2016, with a robust career spanning various significant roles within the marketing and brand management sectors. Previously, Erin held positions as Sr. Director of Brand Management at John Wiley and Sons and transitioned through several strategic roles including Account Director at The Marketing Arm and OgilvyAction. Notably, Erin has been instrumental in developing engagement marketing strategies for major clients such as State Farm Insurance and has overseen account teams for high-profile properties including Major League Baseball and the National Basketball Association. Erin's educational background includes a Bachelor's of Journalism in Advertising from the University of Missouri-Columbia and training from Omnicom University.