Media Supervisor

Salary $85,000 - $100,000

Welcome to The Marketing Practice. We're not just an agency; we're the trendsetters in the integrated era of B2B, armed with a global team of 400 B2B specialists ready to unlock your potential. Our clients include the biggest names in the tech universe. We're talking partnerships with the trailblazers and the disruptors - working with them across the entire funnel to achieve the kind of growth that turns heads and wins awards.

We thrive on identifying, recruiting, and nurturing talents and you're next on our list! We trust you to manage your own time, we help you amplify your skills and create a career that not only defines success but reflects the genuine joy of mastering your craft. 

What we are looking for

We’re looking for a smart, energetic, and result-driven Media Supervisor to oversee media strategy for client programs. The Media Supervisor will lead client strategy across books of business, manage and mentor team members, and help shape the roadmap for media team capabilities at the agency. This person will be the primary media lead for all assigned clients and is responsible for media success/results/KPIs.

What you will do

Media Strategy & Planning

• Work on a roadmap for media-specific channel/tactic offerings and capabilities for the team based on industry trends, innovation, and client needs.
• Lead cross-channel strategy for various client accounts by providing campaign recommendations and insights from program inception through completion for complex, global B2B and B2C clients
• Partner with Client Services to help steward and nurture the health of client accounts
• Identify opportunities to incorporate new media strategies and tactics into current and future programs
• Ensure deliverables align with overall strategies and program results highlight key findings with actionable insights for continued media plan improvement
• Utilize industry tools and research to provide education and insights for client and internal team requests
• Oversee day-to-day maintenance of media plans and handle client requests and questions
• Cultivate relationships with media vendors, draft and submit RFPs, evaluate proposals, and provide media POVs
• Collaborate with Analytics on measurement plans that translate platform-specific KPIs to clients’ business objectives
• Ensure timely and accurate client billing and reconciliations
• Stay abreast of marketplace trends across marketing, consumer behavior, and marketing technology

Client & Team Leadership

• Lead all media communications with cross-functional teams/clients, serving as the true media POC
• Educate clients and internal teams on digital tactics including programmatic, partnerships, native, content syndication, etc.
• Present paid media strategies to a diverse range of clients, including complex, global B2B and B2C
• Collaborate with TMP team members to develop comprehensive campaign strategies
• Leverage client insights and campaign briefs to create a relevant target audience for campaigns

Media Operations & Analytics

• Ensure proper campaign set-up and execution including trafficking and tracking of all placements through Google Campaign Manager
• Advanced knowledge of campaign and platform analytics with the ability to use data to determine ideal budgets across channels
• Provide estimated performance projections based on media plan recommendations
• Measure channel effectiveness against established KPIs and desired business outcomes

Mentorship & Management

• Manage, train, and mentor Media Team planners, including the development of training/education materials, to hone media strategy skills and expertise
• Conduct regular performance reviews with direct reports, working on areas of professional development, strengths, challenges, and obstacles