The Martec Group
Ken Donaven is a Senior Director at The Martec Group with over 20 years of experience in technical business-to-business market research and analysis. Ken has a background in both qualitative and quantitative research methodologies and a strong understanding of applying these methodologies to various projects. Prior to their current role, Ken worked as a Franchise Consultant at Papa Johns and Little Caesar Enterprises. Ken holds a BA in English Literature from Oakland University.
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The Martec Group
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The Martec Group is a global market research and consulting firm that specializes in Market, Product, Customer, Competitive, and Emotion Intelligence. At Martec, we love a challenge. As experienced market researchers, diligence providers, and consultants, we deliver informative market research reports and actionable insights to power the toughest decisions in business. We work in a wide variety of industries including Automotive, Food & Beverage, Healthcare, Private Equity, and Specialty Chemicals. Having completed thousands of projects in B2B, B2C, and B2B2C markets throughout our tenure, we can talk from day one about industry insights. Clients appreciate our customized, consultative approach on each project. Learn more about Martec and the expertise and solutions we provide at martecgroup.com.