Parag Dharmadhikari

Product Marketer at The Modern Data Company

Parag Dharmadhikari has a diverse work experience spanning multiple companies and roles.

Their most recent role, starting in 2022, is as a Product Marketer at The Modern Data Company. In this position, Parag is responsible for positioning, messaging, market analysis, and overall GTM strategy to acquire new customers and build partnerships.

From 2020 to 2022, Parag worked as a Product Marketing Manager at Hevo Data, a leading no-code data integration platform. Parag was the first product marketing hire and played a crucial role in building the marketing engines and sales teams from scratch. Parag led a team of three marketers and executed various marketing projects, including product marketing, customer marketing, events marketing, and partner marketing.

Prior to Hevo Data, Parag worked as an Advisor at Studio Albatross from 2019 to 2022. Parag also held the position of Product Marketing Manager at ProMobi Technologies Pvt. Ltd. from 2018 to 2020, where they worked on positioning, rebranding, and outbound marketing projects. Parag was responsible for building the entire outbound marketing function from scratch.

In 2018, Parag briefly served as a Marketing Manager at Eastern Enterprise, where they set up the new PropTech vertical for the European real estate sector. However, the engagement did not work out as expected, and Parag decided to move back to product marketing.

Parag began their career at Accelya Kale Solutions Limited in 2015 as an Associate Product Marketing Manager. Parag led product marketing for the company's commercial solutions portfolio and was involved in launching new products and features, creating sales enablement content, building customer relationships, and conducting events marketing.

Before that, Parag worked as a Software Engineer (BI Developer) at Zensar Technologies from 2011 to 2013.

Overall, Parag Dharmadhikari has extensive experience in product marketing, with a track record of successfully building marketing functions, executing marketing projects, and driving growth for various organizations.

Parag Dharmadhikari completed a PGDM in Marketing from Welingkar Institute of Management from 2013 to 2015. Prior to that, they earned a Bachelor of Engineering (B.E.) in Computer Engineering from the University of Pune, attending from 2007 to 2011.

In addition to their formal education, Parag obtained several certifications to enhance their skills and knowledge. In April 2014, they received a Google Analytics Certification- Making Sense of Data from Google. In September 2014, they also earned a Google Adwords Certification. Furthermore, in December 2017, Parag completed the Hubspot Inbound Marketing Certification from HubSpot.

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Timeline

  • Product Marketer

    October, 2022 - present