Nikki Mendell

Nikki Mendell has a diverse work experience in various roles and industries. In 2014, they started their career as a Marketing & Communications Consultant, specializing in media relations, digital marketing, social media strategy, and partnerships. Nikki then worked at Refinery29, Inc., where they held positions as PR Coordinator, PR Manager, and Senior Manager of Public Relations. In these roles, they focused on strengthening the company's brand engagement internally and externally through strategic partnerships and content-driven initiatives.

Mendell also worked at Meetup as a Partnerships Lead, where they secured mission-aligned partnerships and diversified the company's offerings through new revenue streams. As a Sales Account Executive, Enterprise, they contributed to a new revenue driving initiative focused on sponsorships and brand partnerships. Nikki created pitch material, developed target outreach lists, and led pitch conversations and negotiations.

Nikki also has experience as an independent consultant, advising small businesses on brand identity development, copywriting, audience communications strategy, and event strategy, among other things. Notably, they advised clients such as Meetup, Designs That Donate, Zahava, and Declare.

Mendell's experience in product marketing came from working at Facebook as a Product Marketing Manager. Nikki led product development and strategy for video creation and publishing products on the Facebook app, including Reels and Reels API. Nikki collaborated with cross-functional teams to drive feature prioritization, influence product roadmap, and establish go-to-market strategies. Nikki tested and launched multiple new products and features, catering to a global audience of creators, publishers, entertainment companies, and consumers. Nikki also interned at Facebook in a similar role.

Their most recent work experience was at The Muse as a Senior Manager of Business Development & Strategic Partnerships. The specific responsibilities and achievements in this role are not provided.

Nikki Mendell graduated cum laude with a Bachelor of Arts degree from the University of Pennsylvania. Their major was in Communications, with a minor in Creative Writing. Nikki then pursued a Certificate in Brand Strategy from the NYU School of Professional Studies in 2018. In 2019, Nikki enrolled in the Columbia Business School and completed their Master of Business Administration (MBA) degree in 2021. Prior to that, they took a Digital Marketing Course at General Assembly in 2013-2014. Nikki's education journey began at Byram Hills High School, but no specific degree or field of study is mentioned.