Hugo Fernández Moro

Hugo Fernández Moro has a diverse work experience in various industries. Hugo began working as a Web Marketing Manager at La Opinión de Tenerife, where they managed and updated the website, distributed information, and utilized social networks for content search and viralization. After that, they joined ATREVIA as a Social Media Strategist, creating content for top clients and managing different customer profiles. Following this, they worked at BBVA as a Digital Marketing Innovation & Transformation specialist. In 2014, they became a Sales Account Manager at VillaManuela. Hugo co-founded Sonido Muchacho S.L.U in 2012, where they served as the Head of Partnerships & Strategy, managing the digital content strategy and establishing relationships with bloggers and brand influencers. Currently, they are a Label Manager at The Orchard, responsible for developing and implementing marketing strategies, coordinating with labels, and maintaining client relationships. Throughout their career, Hugo has demonstrated expertise in social media, digital marketing, content creation, and relationship management.

Hugo Fernández Moro has a diverse education history in the fields of programmatic advertising, marketing, and communication. In 2017, they attended Trade desk for a short period and obtained a Programmatic Specialist degree in Programática. From 2016 to 2017, Hugo pursued an Advanced RTB & Programmatic Buying degree at IAB Spain Formación. Prior to this, in 2014, they obtained a Digital Marketing certificate from IAB Spain Formación. In 2013, they completed a Master's program in Social Media Management at Cámara de Comercio, Industria y Navegación de Gijón. In 2008, Hugo attended Universidad Nebrija and earned a Licenciatura en Comunicación Audiovisual degree with a specialization in Radio y TV. Hugo also obtained a Master's degree in Radio y Televisión from the same university.

Hugo Fernández Moro has also acquired additional certifications to enhance their skills and knowledge. Hugo obtained the Amazon Music For Artists certification from Amazon Music in November 2022. Similarly, in September 2022, they received the Google Ads Certification from Google. Hugo also holds a Musixmatch certification obtained in June 2022 and a YouTube Music Certification earned in February 2022. Additionally, they have completed the Hootsuite University program and a Marketing Digital certification from IAB Spain, although the specific dates are not provided.