Solene O. is an accomplished professional with expertise in marketplace advertising and digital marketing, currently serving as Senior Marketplace Advertising & Data Manager at The PCA Companies since June 2021. Responsibilities include auditing and strategizing Amazon ads, managing multi-million dollar PPC campaigns, and implementing full-funnel advertising strategies for various brands. Previous experience includes roles at Randa Accessories as E-commerce Content & Advertising Manager, co-founding LOoKoOM US, and serving as Digital Marketing Manager at LE GALEC - E.LECLERC, among others. Solene O. holds advanced degrees in International Marketing and Connected Marketing from North Carolina State University and SKEMA Business School, respectively, complemented by a strong foundation in data analytics, content creation, and customer engagement across multiple digital platforms.
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