Gregory Alleger

Gregory Alleger has worked in various roles in the marketing and communications industry since 2012. Gregory started as a Career Resource Mentor at BYU-Idaho in 2012, followed by a Social Media Strategist position at Plaid Social Labs in 2014. In 2015, they became an Influencer Account Manager at Corbis, and in 2016, they moved to Branded Entertainment Network as a Senior Director of Client Services - Influencer, and later as a Director of Client Services - Influencer. In 2021, they joined The Ridge as the Director of Influencer and Celebrity Partnerships, where they manage a team to deliver exceptional results through targeted goal setting and developing custom strategies for varying campaigns across YouTube, Instagram, TikTok, and Twitch. Gregory also oversees the communication of tens of thousands of influencers and celebrities from all types of verticals and analyzes campaign performance with an emphasis on optimizing future ROAS and CPM results.

Gregory Alleger obtained a Bachelor of Science (BS) in Business, Management, Marketing, and Related Support Services from Brigham Young University - Idaho.