Kareena B.

Head Of Marketing at theright.fit

Kareena B. has a diverse work experience, starting in 2013 with roles at Boom Video as a Campaign Coordinator and later as a Campaign Manager. In 2015, Kareena worked as a Sales Executive at Opentop, specializing in lead generation and digital platforms. From 2015 to 2017, they were a Digital Executive at MEC. Kareena then joined MAXMEDIALAB as a Talent Manager from 2017 to 2018. Kareena worked as an Account Manager at theright.fit from 2018 to 2019. Kareena also had a role as a Digital Media Consultant at KB Digital Media Advertising from 2019 to 2022. Kareena then became a Senior Digital Manager and later a Digital Manager at Impetus Media from 2019 to 2022. Kareena's most recent role, starting in 2022, is as a Growth Marketing Manager at The Squiz, focusing on subscriber acquisition and retention through data-driven insights. Currently, Kareena is the Head of Clients & Marketing at theright.fit, a position they have held since 2023.

Kareena B. completed their education with a Master of Communication Management degree from the University of Technology Sydney, specializing in Communication and Media Studies. Kareena attended the university from 2015 to 2019. Prior to that, Kareena attended Western Sydney University from 2009 to 2012, where they obtained a Bachelor of Communication degree with a focus on Advertising/Marketing. In addition to their formal education, Kareena has obtained several certifications, including "Preference Center Best Practices" from Campaign Monitor in October 2022, "Foundations: Data, Data, Everywhere" from Coursera | Google in October 2021, "Spotify Soundcheck" from Spotify in October 2021, "Traffic Acquisition: Driving Qualified Traffic" from Teads Academy in November 2020, and "YouTube Certification" from YouTube in March 2014.

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