Rafael Torres

Rafael Torres possesses extensive experience in technical sales and solutions within the specialty chemicals and coatings industry. Currently serving as a Solutions Executive at Terra Firma since October 2018, Rafael supports specialty chemical sales by providing tailored solutions for customers and principals. Prior roles include Technical Sales Representative at Lintech International LLC, where responsibility encompassed the total sales process for industrial specialty chemical products in the Mid-West Region, and Sales Manager at Chemo International, focusing on sales in the Caribbean and South America. Rafael's experience further includes a Technical Sales & Service Manager position at Marcus Paints, Coatings Applications Supervisor at Whirlpool Corporation, and Global Technical Sales and Service Manager at PPG Industries, where expertise in technical sales, customer support, and process improvement was developed over decades. Rafael holds a Master of Business Administration from Walden University and a Bachelor of Science in Biochemistry from the University of Puerto Rico.