Jim O'Brien is an accomplished marketing executive with extensive experience across various industries, including insurance, e-commerce, and media. Currently serving as Chief Marketing Officer for Business Insurance at Travelers, O'Brien focuses on enhancing marketing strategies in collaboration with sales to boost business performance through distribution engagement and best practices. Previous roles include Chief Marketing Officer at ThinkGeek, where O'Brien spearheaded customer acquisition and retention efforts, and Vice President of E-Commerce and Direct Marketing at Delias, achieving significant sales growth. O'Brien also has a strong background in digital marketing, having led successful initiatives at DailyCandy and American Express, and has a degree from Yale University.
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