Kirk Cornelius

Kirk Cornelius is the Vice President of Strategy & Communications at The ZaneRay Group. Kirk has over 20 years of experience in the design industry, with a focus on strategy and innovation.

Kirk Cornelius co-founded Avance in October 2016, where they served as the Managing Director US until November 2018. Avance is a strategy and innovation consultancy focused on design innovation for the music and media industries. Kirk helped media companies, cultural enterprises, startups, and artists navigate disruptive changes and build strategies for tomorrow's business and creative ecosystems.

Prior to Avance, Kirk Cornelius was at Ziba Design from July 2015 to June 2016, where they served as the Managing Director, Strategy & Innovation. In this role, Kirk was responsible for growing and managing Ziba’s key accounts as well as bringing in new strategic accounts into the firm. Kirk proactively identified and created new opportunities for collaboration with new and existing clients. Kirk led strategic discussions around a client’s vision, business opportunities and innovation roadmap providing unique perspectives and concepts around how Ziba could serve as a catalyst to help companies clarify and validate new growth strategies through design innovation frameworks and methodologies. Kirk served as the connective tissue between Ziba’s clients and creative leads, maximizing business impact through design solutions.

Kirk Cornelius has a wealth of experience in the design industry, and has helped companies of all sizes navigate disruptive changes and build strategies for tomorrow's business landscape.

Their manager is Reed Gregerson, President. Some of their coworkers include Henry Roberts - VP, Creative, Jessica Booke - Director of Engineering, and Molly Snyder - Director of Customer Success & Account Manager.