Peter Alfano

Peter Alfano currently serves as the National Partnerships Distribution Leader at The General®, where responsibilities include leading national online and call-center partnerships, managing P&L, and sourcing new business opportunities. Previously, Peter held various roles at American Family Insurance, achieving significant profit and growth targets, and at Allstate, where contributions included leading sales strategy and managing CRM systems. Additionally, Peter has a long-standing involvement with USA Hockey as a Youth Ice Hockey Official and demonstrated leadership as Student Board President for Northern Illinois University's Men's Ice Hockey team. Peter holds a Bachelor of Science in Business Management with a minor in Broadcast Journalism from Northern Illinois University.