Fleur Maes is an experienced customer experience consultant and CRO specialist currently working at Think Yellow since October 2020. With a strong background in digital marketing and user experience, Fleur has held various positions including UX & CRO consultant at RIFF Digital Marketing, content and community manager at Hero Benelux, and CRO & data specialist at IXXI. Prior to these roles, Fleur gained expertise as a UX designer and CRO specialist at De Mandemakers Groep, and experience manager in e-commerce at Gemaco Global. Educational qualifications include a Master of Science in Economic Psychology from Tilburg University and a Bachelor of Science in Psychology from the same institution. Throughout the career, Fleur has developed a robust skill set in branding, digital marketing campaigns, and conversion optimization.