Thinking Heads
Juan Carlos Alcaide Casado is a seasoned professional with extensive experience in customer experience and marketing. As General Manager at MdS │ Marketing & Silver Economy since 1995, Juan Carlos specializes in customer service design and client retention strategies. In 2019, Juan Carlos founded The Silver Economy Company, serving as CEO and focusing on consulting, strategy, and events related to the Silver Economy. Juan Carlos also holds positions as Director Asociado at Auren, where the Silver Economy expert center is directed, and as a lecturer at ESIC Business & Marketing School since 1994. In addition, Juan Carlos is active in several organizations, including the Asociación de Marketing de España and as a speaker for various industry events. With a degree in sociology, marketing, and research from Universidad Complutense de Madrid, Juan Carlos continues to contribute to academia and the marketing field through various teaching roles and advisory committees.
Thinking Heads
Thinking Heads is a consulting firm that specializes in reputation and leadership. The company designs and implements customized programs to enhance the influence of individuals by harnessing the power of their ideas. Established in 2003 as a speakers bureau representing globally renowned figures, Thinking Heads evolved into a consulting firm, becoming a pioneer in the field of personal positioning. The company helps clients package and promote their ideas for maximum impact. The results are more robust reputations and higher financial rewards. Thinking Heads, with operations in Madrid, Miami, Mexico and Seoul, delivers its services through: - Consulting Services: planning and implementing strategies and alliances aimed at enhancing the positioning of leaders and top executives, - Speakers & Conferences: managing the participation of speakers at local and international forums, - Intelligence Products: information and analysis to assist in the decision-making process of business leaders.