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Frances Hopps

Digital Marketing Lead Instructor at ThriveDX

Frances Hopps, MBA, CPA has a diverse work experience spanning various industries and roles. Frances is currently working as the Digital Marketing Lead Instructor at ThriveDX, where they teach digital marketing courses for several universities. Previously, Frances was the Founder and President of Belesun, LLC, a company that specializes in providing sun-protective clothing for athletes and active individuals. Frances has also worked as a Marketing Manager at M. Holland Company, focusing on developing marketing strategies for specialty segments. Frances has prior experience as a Senior Marketing Leader at Amazon Business, where they managed B2B and B2C marketing programs. Frances has also served as the Director of Channel Marketing at OnCourse Learning, developing strategies for increasing product and service sales. Frances worked as a Marketing Director at Sergesketter & Associates Inc., providing marketing and sales consultancy services. Frances also has experience as the VP and CRM Strategy Director at Energy BBDO, where they launched a CRM practice. Earlier in their career, Frances worked as the VP and Director of Marketing at Blue Latitude, a floral importer and distributor, and as the Vice President of Consumer Products at Vitality Group Inc., leading product design and development for a digital health and wellness loyalty program. Frances began their career as a Marketing Consultant at Baxter International Inc., providing interim marketing services to various clients. Frances Hopps has a strong background in marketing, sales, and strategic planning, with expertise in areas such as digital marketing, CRM, branding, and product development.

Frances Hopps, MBA, CPA has a Master of Business Administration (MBA) degree from Northwestern University - Kellogg School of Management, with a focus on Marketing, Marketing Management, and International Business. Frances also holds a Bachelor of Science (B.S.) degree in Accountancy from the University of Illinois Urbana-Champaign. Frances has additional certifications in Diversity, Inclusion, & Sensitivity obtained from Traliant in May 2022, and they are a Certified Public Accountant (CPA) certified by the State of Illinois. Frances has also completed coursework in Interactive Marketing at DePaul University.

Links

Previous companies

M. Holland logo
OnCourse Learning logo
Baxter logo
Energy BBDO logo
Vitality logo

Timeline

  • Digital Marketing Lead Instructor

    November, 2020 - present