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Daniele Fratin

Head of Marketing at THRON

Daniele Fratin has a diverse work experience in marketing and digital strategy roles. Daniele is currently working as the Head of Marketing at THRON, a SaaS company specializing in digital asset management. In this role, they are responsible for designing and implementing omnichannel marketing strategies, managing projects and teams, and optimizing digital marketing activities.

Prior to THRON, they co-founded MINDIT, an information platform, where they served as Head of Marketing and later took on the additional responsibility of Product Marketing. In these roles, they designed and implemented marketing strategies, coordinated the team, and supported UX/UI development.

Daniele also has experience as a Digital Marketing Strategist at DF13, where they worked as a freelancer and focused on enhancing corporate identity in the web through SEO optimization and web development. Additionally, they have worked as a Marketing Manager and Digital Marketing Specialist at DALLAN S.p.A., where they were involved in strategic marketing planning and communication, as well as graphic design.

In 2021, they also worked as the Head of Marketing at AWMS, a SaaS software company focused on workforce management. In this role, they designed and structured omnichannel marketing strategies, built teams, and developed an omnichannel analysis tool.

Throughout their career, Daniele has gained skills in team and project management, online/offline marketing strategy development, lead generation, data analysis, CRM strategy development, website design, and growth hacking.

Daniele Fratin has a diverse education history, spanning various fields of study.

In 1998 to 2003, Daniele attended ITIS E.Barsanti, where they pursued a degree in Meccanica (Mechanics) and earned the title of Perito meccanico (Mechanical Technician). This provided him with a solid foundation in mechanical engineering.

From 2009 to 2012, Daniele enrolled at the Università degli Studi di Modena e Reggio Emilia, where they pursued a laurea (bachelor's degree) in Marketing e Organizzazione d'Impresa (Marketing and Business Organization). This degree equipped him with knowledge and skills in marketing and organization management.

In 2012 to 2013, Daniele returned to Veneto Formazione to pursue a degree in Graphic Design. This program allowed him to specialize in graphic design and develop artistic and creative skills in this field.

In 2016 to 2017, Daniele attended Veneto Formazione again, this time as a Digital Marketing Specialist. This program focused on digital marketing strategies and tactics, providing him with expertise in this rapidly growing field.

Most recently, in 2021, Daniele completed the Growth Program, specializing as a Growth Hacking Specialist. This program enhanced their abilities in growth hacking techniques, which involve using creative and analytical methods to drive business growth.

Additionally, Daniele obtained an Attestato di formazione AWMS (AWMS Training Certificate) from AWMS - Advanced Workforce Management System in 2021. This certification signifies their completion of training in workforce management systems, further expanding their skill set.

Overall, Daniele Fratin has pursued a diverse range of educational experiences, combining expertise in marketing, graphic design, digital marketing, growth hacking, and mechanics.

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Timeline

  • Head of Marketing

    May, 2022 - present

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