Madelaine G.

Head Of Lifecycle Marketing Strategy at Thumbtack

Madelaine G. has a diverse range of work experience. Madelaine is currently the Head of Lifecycle Marketing Strategy & Planning at Thumbtack since March 2023. Prior to this, they were the Head of Strategy & Planning, Growth & Integrated Marketing at Thumbtack from June 2022 to March 2023. Before joining Thumbtack, Madelaine worked as a Senior Manager, Marketing Strategy at Questrade Financial Group from November 2021 to July 2022. Madelaine held various roles at TD from August 2018 to November 2021, including Manager III, Personalization, Customer Orchestration & Digital Marketing, and Manager III, Integrated Marketing Planning, Savings & Investing. Madelaine also has experience as a Board of Directors member for the National Marketing Strategy at Pride at Work Canada / Fierté au travail Canada from September 2015 to November 2019. Prior to that, they worked as a Marketing Director at Beyond the Box from February 2012 to August 2018, and as a Senior Manager, Integrated Marketing, Specialty Markets at Star Metroland Media from September 2016 to April 2018. Madelaine also served as a Digital Product Manager at Postmedia Network Inc. from January 2016 to September 2016, and as a Marketing Manager at Great Place to Work® Canada from November 2014 to January 2016. Their earliest work experience was as a Marketing Development Specialist at Toronto Star from October 2011 to April 2014, and as a Conference and Special Events Officer at C.D. Howe Institute from September 2008 to October 2011.

Madelaine G. began their education at the University of Toronto in 2003 and completed their studies in 2008. Madelaine earned an Hons. Bachelor in Political Science & Art History, with a minor in History, focusing on Political Science and Government. In 2013, they attended Seneca Polytechnic for a course on Fundraising Methods, and in 2014, they completed a Technical Meeting & Event Production program at the Event Leadership Institute. In 2013-2015, Madelaine G. pursued a Social Media Marketing Certificate at George Brown College. Recently, in 2020, they achieved a Digital Analytics Certificate Graduation with Distinction from the Canadian Marketing Association.

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