James Russell-Rands

Senior Offline Performance Marketing Manager at Tide

James Russell-Rands has a diverse work experience that spans various industries. James started their career at Civvals Chartered Accountants as a Receptionist from April 2005 to April 2011. James then worked as a Sales Assistant at T J Hughes Ltd from July 2008 to August 2011. After that, they served as an Administration Assistant at Russell Automotive Centre Ltd from April 2011 to August 2011.

Moving on, James was an Online Technical Support Executive at Millivres Prowler Group from October 2011 to March 2012. James then joined Associated Newspapers as a Sales Executive - Innovations - London Classified (Metro & Evening Standard) from April 2012 to August 2013.

Following this, James joined The Specialist Works, where they held various roles starting from Press Executive from August 2013 to July 2014. James then became a Senior Press Executive from July 2014 to December 2015, followed by the position of Press Specialist from December 2015 to January 2017. James later served as a Press & OOH Manager from January 2017 to November 2017 before being promoted to Associate Director - OOH from December 2017 to March 2019. James then worked as a Client Director from April 2019 to June 2020, focusing on retail clients and implementing multi-media strategies.

Following their time at The Specialist Works, James joined Lions Prep as the Head of Brand & Marketing from July 2020 to January 2021. James then worked as an Agency Sales Manager (Temp) at Connections (UK, Eire) from February 2021 to March 2021 before being promoted to Agency Sales Director, where they facilitated and managed the Connections by TSW portfolio, supplying advertising solutions to agencies from March 2021 to October 2021. James then worked as a Media Director at Connections (UK, Eire) from October 2021 to October 2022.

Currently, James works at Tide, starting as an Offline Performance Marketing Manager from October 2022 to July 2023, and then being promoted to Senior Offline Performance Marketing Manager from July 2023 onwards.

Overall, James Russell-Rands has gained extensive experience in sales, marketing, advertising, and management throughout their career.

James Russell-Rands attended Havering Sixth Form from 2006 to 2008. During this time, they did not earn a degree or specialize in any field of study. James then pursued a Bachelor of Arts (Hons) in Theatre Practice with a focus on Stage Management at The Royal Central School of Speech and Drama from 2008 to 2011. In 2017, they obtained certifications in IPA Commercial and IPA Legs Regs from the Institute of Practitioners in Advertising.

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