Laura Frisk

Chief Marketing Officer at Tiger of Sweden

Laura Frisk currently serves as the Chief Marketing Officer at Tiger of Sweden, a distinguished fashion house based in Stockholm, where the focus is on style and individuality. Prior to this role, Laura Frisk held the position of Chief Marketing Officer and Head Of Marketing at Happy Socks from April 2019 to November 2023. Laura Frisk also worked as Senior Marketing Manager for the Nordics and Benelux regions at SHL, overseeing comprehensive marketing strategies and campaigns. Prior to SHL, Laura Frisk advanced through multiple marketing roles at CEB, including Senior Channel Marketing Manager and Associate Director of Channel Marketing. Laura Frisk's career began at SeaWorld Parks & Entertainment as a Senior Coordinator for Marketing Strategy and Planning. Laura Frisk holds a Postgraduate Degree in Marketing from CIM | The Chartered Institute of Marketing and a BS in Marketing from UCF College of Business.

Location

Lidingö, Sweden

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Tiger of Sweden

Tiger of Sweden is a Stockholm-based fashion house established in 1903 with a heritage in tailoring. For more than a century Tiger of Sweden has stood for style with purpose, dressing men and women for whom true style is about the confidence to be themselves. The brand founders Marcus Schwarzman and Hjalmar Nordström built the company on the Scandinavian principles of equality and fairness. Tiger of Sweden was first to bring ready-to-wear tailoring to Sweden, making suits accessible not solely for the rich few, but for the working many. Tailoring has defined the brand ever since, with an emphasis on cut, shape and fabric. The company is defined by a belief in change – a faith that people can change anything, which means everything. Continuing that tradition into the 21st century, Tiger of Sweden sees its role as a curator of culture, believing in creativity as force. Tiger of Sweden´s collections encompass men’s and women’s tailoring, ready-to-wear and accessories. Headquartered in Stockholm, and owned by IC Group, Tiger of Sweden’s collections are sold globally, both online and at over 1,200 retail stores.


Headquarters

Stockholm, Sweden

Employees

201-500

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