Doreen Tan

Doreen Tan is an experienced professional in content partnerships and influencer marketing. Currently serving as Head of Content Partnerships for TikTok in Singapore since September 2018, Doreen leads talent development, creator community management, and organic content partnerships strategy. Prior to TikTok, Doreen worked as an Influencer Marketing Specialist at Zimplistic Inventions, managing influencer relationships and executing integrated campaigns across various markets. Earlier experience includes a role as Senior Account Manager at Gushcloud, focusing on partnerships with social media influencers to enhance brand strategy. Doreen holds a Bachelor of Business Administration in Marketing from RMIT University and a degree in Environmental Water Technology from Ngee Ann Polytechnic.