ER

Elena Robustelli

Creator Initiatives Manager at TikTok

Elena Robustelli currently serves as the Creator Initiatives Manager at TikTok, a position held since May 2021, where involvement spans the Global Business Solutions, Business Marketing, and Creator Monetization teams. Prior experience includes a Digital Marketing Intern role at Primary Wave, achieving significant engagement growth for client content, and participation in the Career Classroom Series at Warner Music Group, selected from a large candidate pool for networking and mentorship opportunities. Additional internships include enhancing brand partnerships for Live Nation Entertainment, launching successful digital campaigns at Atlantic Records, and developing digital strategy for Cloth + Karma. Elena also gained early experience in mentorship and education as a Teacher's Assistant and contributed to music festival operations during an internship at the Pleasantville Music Festival. Educational credentials include a Bachelor of Arts in American Studies from Franklin & Marshall College and a high school diploma from Byram Hills High School.

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