Jose Villalobos

Jose Villalobos possesses extensive experience in product marketing and development within the technology sector, having held senior roles at TikTok and Meta. At TikTok, from July 2024 to October 2025, Jose served as the Head of Global Product Marketing for Platform and Core Ads and the Head of AI & Automation for Commerce, successfully launching Smart+, TikTok's primary AI performance solution, and leading product strategy for Commerce ads. At Meta, from May 2015 to August 2023, Jose founded the Analysis & Operations function and led various teams to support over 10 million advertisers, significantly contributing to the company's revenue. Earlier career experience includes a role as Energy Markets Associate at EnerNOC. Jose holds a Bachelor of Science in Physics from the Massachusetts Institute of Technology, obtained in June 2010.