Juliana Garcia

Juliana Garcia is a seasoned professional in marketing and brand management, currently serving as Senior Manager of Creator Promotions & Programming at TikTok since September 2023. Prior to this role, Juliana held various positions at Captiv8 from January 2021 to September 2023, including Senior Brand Manager, Brand Manager, and Associate Brand Manager. Juliana's earlier experience includes a Marketing & Public Relations Assistant Manager role at Bloomingdale's, focusing on event execution and partnership cultivation in the Los Angeles market. Additional roles in public relations and marketing at Bloomingdale's and Looks Good On Me Limited provided foundational skills in industry research, content development, and public relations techniques. Juliana holds a Master of Science in Communication and Media Studies from the S.I. Newhouse School of Public Communications at Syracuse University and a Graduate Certificate in Digital Marketing from Cornell University.