Patricia Chmielewski

Patricia Chmielewski is an accomplished brand strategist and creative leader with extensive experience across various companies and roles. Currently serving as Brand Strategist Lead and previously SMB Brand Strategist at TikTok since June 2022, Patricia has a strong background in strategic planning and creative direction. Notable past positions include Strategy Director at Box 1824 and Lead of Science and Society Research at Inesplorato, where a focus on cultural studies addressing race, gender, diversity, and sustainability was pivotal. Patricia co-founded Condessa, contributing to brand repositioning for major clients, and has held creative leadership roles at Urban Summer Digital Creative and LOV – Dentsu, managing high-profile accounts in sectors such as automotive and consumer goods. Educational credentials include a Master's degree in Social Anthropology from USP and a Bachelor's degree in Social Communication from ESPM.