Christopher Reid

Christopher Reid is an accomplished professional in the apparel industry with extensive experience in merchandising, sourcing, and product development. Currently serving as Senior Manager of Integrated Merchandising for Men's Apparel at Timberland, a VF Company, Christopher manages men's apparel merchandising across the Americas. Prior roles include Sourcing Manager and Licensing Merchandise Manager at Orvis, where Christopher oversaw sourcing for both men's and women's apparel across various regions. Previous experience includes positions as a Buyer at VF Corporation and Dillard's, where Christopher managed significant product lines and developed private label products. Christopher also worked as a Product Development Manager at Orvis and at Paul Fredrick, where Christopher established design and sourcing procedures. Christopher's career began at PVH Corp., supporting merchandise planning and allocation. Christopher holds a degree from the University of Scranton.