Kasper Middelkoop

Kasper Middelkoop has a diverse work experience in the field of marketing and entrepreneurship.

Kasper is currently serving as the Founder & CEO at Smiler since November 2020. Smiler is the world's first on-the-spot photography marketplace that connects photographers and consumers at touristic hotspots and leisure locations. The company has received significant funding in 2022 and 2023.

Kasper is also a Co-founder & Shareholder at Tiqets, where they started their journey in September 2012. Tiqets is a leading online ticketing platform with a focus on museums, shows, and attractions. It has secured $60 million investment from Airbnb and has been recognized as one of Europe's fastest-growing tech companies.

Kasper has been associated with Hotelchamp since 2015, where they first served as the Founder & CPO and later as a Non-executive Shareholder. Hotelchamp provides a marketing SaaS solution for hotels to personalize guest experiences and increase direct bookings. The company has achieved significant milestones, including winning various industry awards and being featured in prominent publications.

Before Hotelchamp, Kasper worked as the Marketing Director at Investion Venture Capital, where they supported portfolio companies with their marketing efforts. Kasper joined Investion after their company, Midsol Media, was acquired by the venture capital firm. Midsol Media was a successful Dutch affiliate company and Kasper's notable achievement was co-founding Tiqets.

Kasper initially gained experience in the industry through their Master's Thesis research on Affiliate Marketing at Bol.com. Kasper also worked as an Affiliate Marketing Manager at Droomboeket.nl and had an internship experience at fonq.nl.

Overall, Kasper Middelkoop's work experience showcases their expertise in entrepreneurship, marketing, and successfully scaling multiple ventures in the tech industry.

Kasper Middelkoop completed their Master's degree in Marketing Management at Tilburg University from 2005 to 2008. Prior to that, they obtained their HBO degree in Commerciële Economie from HU University of Applied Sciences Utrecht (Hogeschool Utrecht) from 2001 to 2005. In 2018, they also obtained a certification in the "Robert Cialdini Power of Persuasion Masterclass" from Bas Wouters CMCT - Persuasion.nl.